LAGOS INTERNATIONAL FOOD AND BEVERAGE FAIR…
Packaged food continues to perform well in Nigeria
The packaged food market continues to perform well in Nigeria, with strong growth between 2009 and 2014. The growth of the already large Nigerian population particularly numbers of babies, children and young people drives categories such as baby food, confectionery, noodles, biscuits and dairy. A booming urban population – cities such as Abuja and Lagos are expanding remarkably through satellite town growth – fuels demand for convenient food and drink products.such as drinking yoghurt, pastries, and sweet and savoury snacks such as fruit snacks. An increase in formal working culture also restricts the amount of time consumers can spend on traditional, unpackaged food products. Finally, marketing activities by producers through advertising and the shift of emphasis to smaller packaging units also helped to boost growth over the review period and in 2014.
The above was an Executive summary report of of a research company onpackaged food in Nigeria.
LIFBF gives you a clear view of consumer attitudes to the food and beverage products.You can follow the trends. The ever growing population and continuous demand for consumeable. The Nigerian Market remained the hub for food and beverage in Africa. www.lifbf.com